36. Happy New Year and Outsourcing

Well, as we all settle in to the latest COVID-19 lockdown in the UK, Sally and I are talking about outsourcing in marketing, and in small businesses. When should you consider outsourcing, what should you perhaps outsource, who should you outsource to, and how do you decide between providers? Most importantly, how do you brief suppliers for outsourcing, and how can this represent half the battle won in outsourcing?Have a listen and let us know your experiences of outsourcing. Have you got examples of when this has gone particularly well, or not so well? Are there other important considerations to keep in mind? Let us know Tweet us @meanderspod or email meanderspod@gmail.com    --- Send in a voice message: https://anchor.fm/marketingmeanders/message See acast.com/privacy for privacy and opt-out information.

Well, as we all settle in to the latest COVID-19 lockdown in the UK, Sally and I are talking about outsourcing in marketing, and in small businesses. When should you consider outsourcing, what should you perhaps outsource, who should you outsource to, and how do you decide between providers? Most importantly, how do you brief suppliers for outsourcing, and how can this represent half the battle won in outsourcing?

Have a listen and let us know your experiences of outsourcing. Have you got examples of when this has gone particularly well, or not so well? Are there other important considerations to keep in mind? Let us know Tweet us @meanderspod or email meanderspod@gmail.com


    

--- Send in a voice message: https://anchor.fm/marketingmeanders/message

See acast.com/privacy for privacy and opt-out information.

Creators and Guests

Sally Green
Host
Sally Green
Partner at YMS and Senior Marketing Consultant
Sam Birkett
Host
Sam Birkett
Founder of Amiable Marketing and Specialist Marketing Consultant
36. Happy New Year and Outsourcing
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