We were delighted to be joined by Mike Foster, from The Entrepreneurs Mentor, to discuss marketing within entrepreneurship. Mike has a broad and rich background of experiences across entrepreneurship matters, and he helps entrepreneurs and business owners develop their plans, and grow their businesses with sound advice, which we were fortunate to access in this two part podcast. We focussed on why does marketing matter to start ups? What are some of the practical ways to start your marketing approach as an entrepreneur, the timings, priorities and planning? Who should you bring on board with marketing? How do you establish and build your brand? What are things you absolutely should, and absolutely shouldn't do when starting out? Plus much more. We hope you enjoy the episodes. Please let us know what you think, tweet us @meanderspod or email meanderspod@gmail.com. See acast.com/privacy for privacy and opt-out information.