Podcasting as a Marketing Tool - Part 1
In this meta episode, we talk all things podcasting! Why have podcasts become so popular? How can they help us as marketers?
In 2021, Brits consumed almost 60 million hours a week of Podcasts. This was a 50% increase since 2020, and a whopping 1600% increase since 2015. But what has accelerated this interest? In this meta episode, we talk all things podcasting!
- Why have podcasts become so popular?
- How can they help us as marketers?
- What makes it a unique and compelling form of communication?
- Who can start a Podcast, and why should you?
Have a listen to help answer some of these many questions! Stay tuned for Part 2 of the conversation which will be published on the 19th of April.
As ever, we'd love to hear your thoughts and experiences so please share!
Tweet us at @meanderspod, message us on Facebook, or email meanderspod@gmail.com
Marketing Meanders is hosted by Sally Green, Partner at YMS and Senior Marketing Consultant, and Sam Birkett founder of Amiable Marketing and Specialist Marketing Consultant.
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Tweet us at @meanderspod, message us on Facebook, or email meanderspod@gmail.com
Marketing Meanders is hosted by Sally Green, Partner at YMS and Senior Marketing Consultant, and Sam Birkett founder of Amiable Marketing and Specialist Marketing Consultant.
Connect with Sally
Connect with Sam